Giving you affordable plant-based alternatives to everyday foods, that taste as delicious as you’ve always known them, while positively changing the future of the planet, animals and people with every, little, bite.
But our mission doesn’t stop there…
We know we can make amazing food and
do good for the world at the same time.
What began as one person’s dream to eat cake without cruelty
evolved into an alternative business model.
We don’t only believe in alternative foods,
but in an alternative way of doing business:
We’ll make our products accessible to all,
through affordable pricing
and creating a socially driven organisation of the future;
embrace our customers as family and
allowing them to contribute to decisions
and the choices we make as a company.
Alternative Foods aims to measure our business in things that matter,
like chickens saved, homeless meals given, and jobs created.
These are the things that will reflect our success.
We win together, we eat together,
giving our people and partners a share in our profits.
It doesn’t matter if you are made of fur, leaves or human skin,
there is only “alternative”, in the world. We will fight to protect it all and be the difference that makes the difference.
Make good, do good.